The birds are flying…
May 7, 2009 by Kine
Sometimes it feels like the whole world is on Twitter. A great number of celebrities, politicians and social-minded people are signing in.
According to the company Comscore, in the period from February to March, 131 per cent more Americans started using Twitter, and in one year the group of members has grown with around 1000 per cent. But in despite high numbers, the members don’t stay loyal. As much as 60 per cent that is registered on Twitter doesn’t come back the next month, according to a report from Nielsen Co. Only half the percent of the users is referred to as loyal. Maybe the reason for the high growth for Twitter the last couple of months could be of much thanks to the celebrities.
These numbers is supported by a Norwegian trend analyst, Ole Petter Nyhaug, from the company Synovate. The SOON-research that Synovate elaborated explain that 67 per cent of the Norwegian population between 15 and 49 is on Facebook, and compared to this, as few as 2 per cent of the Norwegian people uses Twitter on a daily basis, in despite that a huge amount of people talks a lot about this relatively new social network. Nyhaug doesn’t believe that Twitter become public property at once. He also says that the service cannot replace what you get at Nettby (a Norwegian social network) or Facebook, because Twitter have too little of the social functions that these types holds, and that Twitter isn’t primary for the dialogue between the users, but more as an exchange for thoughts and ideas. “It’s perfect for journalists, but not for them who is concerned about keeping in touch with others and share pictures” –says Nyhaug to Aftenposten, a Norwegian newspaper.
Nyhaug also believes that even if common people isn’t willing to use this social network, nevertheless Twitter will become an important tool for everybody that wants to follow celebrities or politicians in their daily life. Every celebrity that wants to keep control of and deny false accusations that arises from media could have benefits of using Twitter.
To read more about Twitter in different countries; I recommend the Twitter Facts blog.
hi, I agree that twitter is more for journalist opinion use, it has low features for social networks, but the social network is what to share thoughts and idea’s so the twitter do so but fails to attract the young because of its feature but this is social network,…..